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Lee Knight on May 6, 2009 at 06:43 AM said: First thought on the celebration of “The Experience Economy”: When in doubt, create an experience. Second thought: Thanks for the book. Making information understandable is a challenge few business writers manage to pull off with any clarity or readability. You did both. Thanks for that. Third thought: Your book changed our industry, only one of many I suspect. It provided a new vocabulary. A new way of seeing. And a new way of using old props for new ends. It drove dozens of companies into madness trying to rewrite their competitive positioning statements. And, for the first time, it made an entire industry of thoughtless people (including me on occasion) sound smarter, even smarter than their clients which, of course, allowed them to raise their prices with impunity. Fourth thought: Thanks for the many sessions at our conference. And for co-moderating our design days with wonderful insights. Fifth thought: And the most important thing -- your friendship, which the world of shared experience somehow magically creates. -- Lee Knight, President and CEO, Exhibitor Magazine Group

medyum erdogan hoca on May 2, 2009 at 03:38 PM said: Tanks Danke schon Medyum buyu vefk muska http://www.medyumerdogan.net medyumerdogan@gmail.com

Lori Webb, on April 28, 2009 at 12:00 PM said: Congratulations Joe and Jim for your eminent contributions to business owners throughout the years. While I have been following your work for over a decade. The launch of TEE was the book that resonated most with me as one who holds a BA in Theatre and subsequently a MSc. in IT specializing in experience design. :-) It is a timeless piece of work and I am happy that Joe's recent trip to Copenhagen reacquainted me with it and its' countless applications and adaptations in the private as well as public sector. I am enjoying the current renaissance of the original TEE principles taken place here in conjunction with the updated transformative (authenticity) twists. A decade after the initial coining of the phrase and subsequent ripples felt throughout the world ....isn't it time, however, that Wikipedia had a designated entry for Experience Economy or at least Experience (as it pertains to Economy). Just a thought. Look forward to seeing you soon Lori Indspark! Copenhagen, Denmark

Robert G. Arnold, AIA, AICP on April 28, 2009 at 06:02 AM said: Jim & Joe; I will never forget picking up TEE and opening its cover, only to find out there is someone else out there that has been able to put into words and concepts the very ideas I had been pondering over for a few years. THEN, a few chapters in, I turned to the last two chapters and found gold. The chord that was struck with me on the "Transformation Economy" dissertation has only fueled the flames of determination to add value to my clients through my Architecture and Planning activities. Many in my profession have neglected to fuse the facility with the mission and vision of a Company or Organization. I have made it my mission to help clients see how a facility can transform their bottom line. Aesthetics are important, but are not all we Architects need to look at. A facility must, first and foremost, compliment and enhance the purpose it is being constructed for – “transform” it if you will. Jim, when I sought you out and we met, I was impressed with your knowledge and ideas to this end and I look forward to our continued dialogue on some mutual ideas. TEE has the conceptual fortitude to change the world, but it is going to take a lot of work on our part to not only “set the stage”, but to “work” it to the best advantage of our fellow citizens. Congratulations on a great book and I look forward to meeting a whole room of “like-minded” and “transformed” individuals. ONward, Robert Arnold, AIA, AICP Arnold Architectural Strategies Medina, Ohio

David Street Lewis on April 27, 2009 at 06:58 PM said: Joe and Jim, TEE been in print ten years and not only is it still on the bookstore shelves, it's still selling steadily! I used to be a bookseller, so I know from experience that most books disappear into the remainder bins after six months. Yours is a remarkable achievement just for that. But even more remarkable have been the waves that have been spreading for the past decade...you might call them Revelatory Tidal Waves. Here's how they affected me: I was enthralled to realize that the Quality/Value of Experience, my longtime artistic interest, was also the centerpiece of the financial sphere. Experience is the unifying common denominator between the culture and the economy! Tom Peters distilled this idea in his blog a while back, writing that all marketing (read: all commerce) is in service of four elements: experience, emotion, sales and revenue. A stunningly simple, ultimately breathtakingly obvious insight that would have been impossible without The Experience Economy. Before Pine & Gilmore, almost everyone either focused exclusively on experience/emotion or on sales/revenue, and therefore missed the point. We all had blinders on! No wonder Peters wrote that TEE is "simply brilliant." I agree!

Giovanni Livera, Founder- TimeCompass on April 27, 2009 at 06:08 PM said: We are so proud to see your work and predictions about the economy flourish in ten score and more to come. The Experience Economy 4E is a masterpiece and has helped me to create at higher levels. Thank you for giving your powerful thinking to us. Let us create the moments that create the experiences… and help the world have the time of their lives! Congratulations on a smashinng success! Gio

Charles Gupton on April 27, 2009 at 06:54 AM said: Thanks for your contribution! After reading your book I began to look at my photography in an entirely new light. Not just the light of still images but the light of the theatrical stage. I try to go into every assignment with an experience for the client in mind. Since my clients are corporate, my theatrics need to be measured, but I still want those involved to feel the excitement and wonder of a photo shoot. Since everybody's a photographer with a cell phone, now, I have to look for ways to keep the experience magical. Your work helps keep me focused on the importance of that. Congratulations! Charles Gupton http://charlesgupton.wordpress.com

Stephanie Weaver on April 26, 2009 at 06:11 PM said: Joe & Jim, Congratulations! Your book changed the way I looked at my job in museums, and was part of my inspiration as I launched my museum consulting firm, Experienceology. I frequently mention your book when I train, and your theater analogy directly influenced the last step of my 8-step process for creating experiences: The Finale. I also think of the book whenever I'm choosing my attire for appearances, as I know I'm "in costume." Thanks for the inspiration and for appearing on my podcast. Best, Stephanie Weaver, San Diego, Experienceology

Dan Reus on April 25, 2009 at 09:02 AM said: What a great way to gather a community of like-minded people together. Whether in my professional or personal life, understanding the role of experience in creating meaning has been transformational for me. Congratulations!

Leigh Adamson on April 24, 2009 at 01:25 PM said: It is great when keen observation, brilliance, humor and luck all come together to offer new insights, principles and ways of thinking. You did that for me with the book and with the continued thinkAbout creativity! I'm coming to the TEE party simply to honor your contributions to my life experiences.

Kevin Clark on April 24, 2009 at 06:32 AM said: The Experience Economy opens eyes and hearts around the world for reimagining the roles of organizations and what they have the potential to offer. Starting with the "ownership experience" with IBM ThinkPad, then taking this thinking to help drive a strategy for the IBM experience at large, my long-lasting relationship with Joe Pine and Jim Gilmore and their work has provided an enduring platform for professional practice. Today, as a graduate of IBM and the former IBM Brand Experience Community Leader(ranked the second most valuable brand in the world by Business Week and Interbrand, making it the number B2B brand globally, 2008) - and now President and Founder of Content Evolution - creating more connected brand promises and delivery experiences is my role and my passion. A toast to the Experience Economy, and to the continued success of Jim and Joe! You're both the real deal -- truly innovative and full of Authenticity. With every good wish, Kevin Clark President and Founder Content Evolution LLC Be intentional.

Aaron Erb on April 22, 2009 at 08:20 AM said: I remember carrying this book along with The Cluetrain Manifest, Kawasaki's Rules for Revolutionaries and Seth Godin in my computer bag at all times. Pull it out every so often to relive the dream. Need to start working on those ideas again. Thanks.

Mark Hatch - COO, TechShop on April 21, 2009 at 02:01 PM said: Wow, 10 years of Tee and 15 of Mass Customization. From my days at Avery Dennison in the early ‘90’s when I hunted Joe down at a UCLA conference to better understand the implications of mass-customization for our mass-customized interactive kiosk, through Kinko’s, Health Net and now at TechShop where we deliver Authentic Transformational Experiences on a daily basis, Joe and Jim’s work has informed my strategy, positioning, and experience delivery at every step of the way. I truly wish I could be there. Congratulations guys. Your insights are not only “must reads,” they are “must lives.”

Hilary Howes on April 21, 2009 at 01:23 PM said: I was surprised to find out I read this the very year it came out. Having trained and lived a a Theatrical designer and then leaving it to run my own retail chains I felt this was the first 'business book' that was speaking my language. Many people have the impression that theater is all about artifice but in your book you look at good business running like good theater = Revealing truth through illusion. Such has been my path in life and I thank you for moving the business worlds thinking into a collision course. I'll be there in the front row with a big smile. Hilary Howes, CMG - Creative Director, Transformit

Steve Dragoo on April 21, 2009 at 06:17 AM said: Can't wait to be part of the festivities in Cleveland. Am also anxious to see how the world is changing along the lines described (predicted) by thinkers/writers/prophets Pine & Gilmore. Our business model is undergoing moment-by-moment transformation as a result of our acquaintance with the authors and the group of passionate "thinkabouters".

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